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Home > Home Staging Costa Calida > Home Staging Myths

Home Staging Myths

You may as well try selling first, without staging.
This could be a big mistake – your initial stance makes a statement about the house. If it is listed on the market in less than its´ best possible condition, buyers have a mental note ”that’s the house in poor condition and / or over priced” – whether this is true or not. Imagine your house is the same as another in your street - Your property might be used as an example by rival estate agents who have your neighbours´ property listed to use as a comparison with yours to convince buyers why they are getting a better deal buying the other property that they are marketing. So if it’s at all possible, try and home stage before you list because you can never raise a selling price once it’s on the market.

Home staging is expensive.

The average staging investment is between 1% and 3% of the home's asking price, so you don´t need to spend a lot of money to stage your home successfully. For example if your home is worth €200.000 , you will probably not spend more than €2000. In any case after presenting your home, you are likely to be able to add more to the asking price - often 2-3 times the amount invested. Remember Home staging is carried out in a cost effective way, using the Vendors own items where possible to minimise expenditure. The cost of staging is usually significantly less than the cost of the first price reduction. Very few properties get sold without a price reduction – and a typical reduction on any value home will be in €´000´s if not €10´s of ´000´s

Home staging is the same as decorating.
There are a few overlaps and it could involve decoration but in the main it’s very different. When we decorate a home, we add our own style and personality; when we stage a home we present it without a personality – it makes it much easier for a buyer to envisage themselves in a home with neutrality, rather than feeling like they intruded into your personal life; and it often makes them uncomfortable asking questions and taking a really close look.

Buyers can imagine what the house will look like once they have moved in.
This is a common justification for not staging a home. Sellers assume buyers know they aren't buying the family's belongings, colour scheme, mess, or clutter. However in Spain, in the case of a resale, you do just that - you buy the house with most furnishings. So even more important to neutralise it. In reality, only 10% of buyers can envisage a home’s true potential and how it will look with their artwork and personality.

It’s not necessary to stage a vacant home.

A room without furnishings looks smaller than one with – so it’s really essential to put actual size items into the rooms as buyers have nothing to focus on, so they notice everything you might not want them to see – any marks or scratches will be very visible as there is no backdrop for them. Empty spaces are very cold, they often echo and they are not cosy and it puts Buyers off as it looks so uninviting. A well decorated house will widen appeal to potential buyers and help them imagine their lifestyle in the property.


Smaller, inexpensive homes are not worth staging.
Smaller homes have lots to gain with staging. The same benefits apply – you can use the opportunity of staging to emphasize good points like views or storage space and illustrate more coherently the rooms and purpose of each. 

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Home Staging Myths

 

Home Staging Myths